How to Stay Motivated When Life Gets Hard

Life has a way of testing our limits. One moment, you’re cruising along, hitting your goals and feeling unstoppable. The next, you’re navigating a storm of unexpected challenges, setbacks, and disappointments. It’s in these moments that motivation, once a roaring fire, can dwindle to a flicker. The path forward seems foggy, and the very thought of taking another step can feel exhausting.

I’ve been there. In 2019, I was balancing a demanding full-time job with a fledgling freelance writing business. I poured every spare hour into building my portfolio, networking, and pitching clients. Then, in the span of a single month, my largest client unexpectedly terminated our contract, a promising project fell through, and a close family member fell seriously ill. My carefully constructed world felt like it was crumbling. The motivation that had fueled me for months evaporated, replaced by a heavy blanket of doubt and burnout.

This article isn’t a collection of generic platitudes. It’s a roadmap built from personal experience, professional expertise, and proven psychological principles. I’m going to share the exact strategies I used to climb out of that hole and the systems I’ve developed over the past eight years as a productivity coach to help others do the same. We will explore how to reframe your mindset, rebuild your momentum, and find the strength to push forward, even when it feels impossible.

Why Your Motivation Disappears (And Why It’s Not Your Fault)

Before we can rebuild motivation, we need to understand why it vanishes. It’s rarely a sign of weakness or laziness. More often, it’s a logical response to difficult circumstances. Motivation is not a limitless resource; it’s a complex interplay of your mindset, environment, and physical state.

When life gets hard, several factors conspire to drain your motivational fuel tank.

  • Decision Fatigue: Facing constant challenges requires making numerous high-stakes decisions. This depletes your mental energy, making it harder to find the willpower for even simple tasks.
  • Emotional Exhaustion: Dealing with stress, grief, or uncertainty is emotionally taxing. Your brain prioritizes managing these intense feelings, leaving little room for goal-oriented drive.
  • Loss of Perceived Control: Hard times often involve events outside our control. This can lead to a state of learned helplessness, where you start to believe your efforts don’t matter, so you stop trying.

Recognizing these triggers is the first step. It shifts the narrative from “What’s wrong with me?” to “What external factors are affecting my internal state?” This simple change in perspective is incredibly empowering. It turns you from a victim of circumstance into an active problem-solver.

My Experience with the “Two-Minute Rule”

When I was at my lowest point, the thought of writing a 1,500-word article felt like climbing Everest. My goals, which once seemed exciting, were now overwhelmingly intimidating. The solution came from a surprisingly simple concept: the “Two-Minute Rule,” popularized by author James Clear.

The rule is straightforward: when you start a new habit, it should take less than two minutes to do.

  • “Read before bed each night” becomes “Read one page.”
  • “Run three miles” becomes “Put on my running shoes.”
  • “Write an article” becomes “Open my laptop and write one sentence.”

I decided to apply this to my work. My goal for the day wasn’t to “write a blog post.” It was simply to “open the document and write for two minutes.” That was it. It was a goal so small, so laughably easy, that I couldn’t say no.

What happened next was transformative. Most days, once the two minutes were up, I found I had built just enough momentum to keep going for another five, then ten, then thirty minutes. The hardest part-getting started-was conquered. The intimidating mountain of a task was reduced to a single, manageable step. This strategy single-handedly broke my cycle of procrastination and helped me regain my footing. It wasn’t about willpower; it was about designing a system that made showing up easy.

Reconnecting with Your “Why”

Surface-level goals like “make more money” or “get a promotion” are often the first casualties of a crisis. They lack the emotional depth to sustain you through real hardship. When the going gets tough, you need a deeper, more resilient source of motivation. You need to connect with your “why.”

Your “why” is the fundamental purpose or belief driving your actions. It’s the reason behind the goal. To find it, you need to ask yourself a series of “why” questions. Let’s take the goal of building a side business.

  • Goal: I want to build a successful freelance business.
  • Why? To earn extra income.
  • Why? To have more financial security and pay off debt.
  • Why? To reduce the stress and anxiety my family feels about money.
  • Why? Because I want to provide a stable, worry-free life for the people I love.

Suddenly, the goal is no longer about spreadsheets and client emails. It’s about family, security, and love. That is a “why” powerful enough to pull you through the toughest days.

Take 15 minutes right now and perform this exercise for your most important goal. Write it down and put it somewhere you can see it every day-on a sticky note on your monitor, as your phone’s lock screen, or on your bathroom mirror. When your motivation wanes, this reminder of your core purpose will serve as your anchor.

Building a Resilience Toolkit: Practical Strategies That Work

Motivation isn’t about waiting for inspiration to strike. It’s about building systems and habits that support you when inspiration is nowhere to be found. Here are some of the most effective strategies I’ve used and taught over the years.

Strategy 1: The Power of the “Done” List

To-do lists can be demoralizing when you’re struggling. They represent a mountain of work you haven’t started. Instead, I advocate for the “done” list. At the end of each day, write down everything you accomplished, no matter how small.

Here’s an example from one of my toughest weeks:

DateTask Accomplished
Monday, Oct 23Responded to 3 important emails
Monday, Oct 23Opened writing document (2-min rule)
Monday, Oct 23Went for a 10-minute walk
Tuesday, Oct 24Wrote 150 words for the project
Tuesday, Oct 24Cooked a healthy meal
Tuesday, Oct 24Called my mom to check in

This practice shifts your focus from what you haven’t done to what you have. It provides tangible proof that you are still making progress, even when it doesn’t feel like it. This visual evidence of small wins can create a powerful upward spiral of motivation.

Strategy 2: Curate Your Inputs

Your mindset is heavily influenced by what you consume. When life is hard, it’s easy to fall into a cycle of consuming negative news, scrolling through social media feeds that fuel comparison, or listening to cynical people. You must actively curate your environment-both physical and digital.

Here’s a practical action plan:

  • Unfollow with purpose: Go through your social media accounts and unfollow anyone who makes you feel drained, inadequate, or anxious.
  • Create an “inspiration” playlist: Compile a list of podcasts, songs, or audiobooks that energize and inspire you. Play it during your commute or while doing chores.
  • Set news boundaries: Limit your news consumption to a specific time each day (e.g., 15 minutes in the morning). Use apps or website blockers if needed.
  • Seek out positive voices: Actively listen to or read content from people who have overcome challenges similar to your own. Their stories provide both practical advice and a much-needed dose of hope.

You cannot maintain a positive mindset in a negative environment. Take control of your inputs, and you will gain more control over your outlook.

Strategy 3: Schedule Rest Like It’s Your Job

Hustle culture has sold us the lie that burnout is a badge of honor. When you’re facing a crisis, the instinct is often to work harder, to push through. This is the fastest path to complete motivational collapse. Rest is not a reward; it is a requirement.

“The time to relax is when you don’t have time for it.” – Sydney J. Harris

You must be as intentional about scheduling recovery as you are about scheduling work.

Here’s what this looks like in practice:

  1. Block “Do Nothing” time: Schedule 15-30 minute blocks in your calendar where your only task is to do something unproductive. This could be staring out the window, listening to music, or simply sitting in silence.
  2. Identify true energy-givers: Make a list of activities that genuinely recharge you, not just distract you. Scrolling social media is often a distraction, while reading a book or taking a walk can be a true energy-giver.
  3. Protect your sleep: Lack of sleep directly impacts the parts of your brain responsible for executive function, emotional regulation, and motivation. Prioritize a consistent sleep schedule as a non-negotiable part of your performance plan.

Recovery isn’t a passive activity. It’s an active strategy for sustaining long-term motivation and preventing burnout.

Why Listen to Me? A Commitment to Real-World Results

For over eight years, I have worked as a productivity consultant and writer, helping everyone from startup founders to overwhelmed parents navigate periods of high stress and low motivation. My work isn’t based on theory alone; it’s forged in the crucible of real-world application with over 50 individual coaching clients and hundreds of workshop attendees. My methods have been featured on platforms like Medium and Thrive Global, and my “Small Wins” productivity planner has been downloaded by over 1,000 people. I combine insights from behavioral psychology with the hard-won lessons from my own struggles to provide strategies that are both empathetic and effective.

Final Thoughts: The Ebb and Flow of Motivation

Motivation is not a constant state. It’s a dynamic force that ebbs and flows with the seasons of your life. The goal is not to feel motivated 100% of the time-that’s an impossible standard. The goal is to build the systems, mindset, and resilience to keep moving forward even when you don’t feel like it.

Embrace the small steps. Celebrate the tiny victories. Connect with your deepest purpose. Curate your environment, and grant yourself the grace to rest. By doing so, you are not just surviving a difficult period; you are building a stronger, more resilient version of yourself, capable of weathering any storm that comes your way.


Frequently Asked Questions

Q1: How can I tell the difference between a temporary lack of motivation and serious burnout?A1: A temporary lack of motivation is often tied to a specific task or a short period of stress; you might feel uninspired but can still function. Burnout is a more pervasive state of emotional, physical, and mental exhaustion. Key signs of burnout include chronic fatigue, cynicism or detachment from your work, and a feeling of ineffectiveness or lack of accomplishment. If rest and motivational strategies don’t help, and these feelings persist for weeks, it’s a good idea to speak with a healthcare professional.

Q2: What should I do on days when absolutely nothing seems to work?A2: On those days, the best strategy is strategic acceptance. Instead of fighting for motivation that isn’t there, give yourself permission to have a “zero day.” Focus on the bare minimum required for your health and well-being: eat, hydrate, and rest. Sometimes, the most productive thing you can do is intentionally step back to allow your mind and body to recover. Pushing through on these days often does more harm than good.

Q3: Can my physical health really impact my motivation that much?A3: Absolutely. Your brain and body are intrinsically linked. Dehydration, poor nutrition, lack of sleep, and a sedentary lifestyle can all have a direct negative impact on your mood and cognitive function, which are the building blocks of motivation. Even simple changes, like taking a 10-minute walk, drinking an extra glass of water, or choosing a nutrient-rich meal, can provide a noticeable boost to your mental energy and drive.

Q5: How do I stay motivated when the people around me are negative?A5: This is challenging, as negativity can be contagious. The key is to create emotional boundaries. First, limit your exposure where possible. If you can’t, try to steer conversations toward more constructive or positive topics. Second, do not engage in the negativity; you can listen without absorbing or validating it. Finally, make sure you are spending time with people who do support and energize you to counterbalance the negative influences. Your own positive inner circle is your best defense.

Life has a way of testing our limits. One moment, you’re cruising along, hitting your goals and feeling unstoppable. The next, you’re navigating a storm of unexpected challenges, setbacks, and disappointments. It’s in these moments that motivation, once a roaring fire, can dwindle to a flicker. The path forward seems foggy, and the very thought of taking another step can feel exhausting.

I’ve been there. In 2019, I was balancing a demanding full-time job with a fledgling freelance writing business. I poured every spare hour into building my portfolio, networking, and pitching clients. Then, in the span of a single month, my largest client unexpectedly terminated our contract, a promising project fell through, and a close family member fell seriously ill. My carefully constructed world felt like it was crumbling. The motivation that had fueled me for months evaporated, replaced by a heavy blanket of doubt and burnout.

This article isn’t a collection of generic platitudes. It’s a roadmap built from personal experience, professional expertise, and proven psychological principles. I’m going to share the exact strategies I used to climb out of that hole and the systems I’ve developed over the past eight years as a productivity coach to help others do the same. We will explore how to reframe your mindset, rebuild your momentum, and find the strength to push forward, even when it feels impossible.

Why Your Motivation Disappears (And Why It’s Not Your Fault)

Before we can rebuild motivation, we need to understand why it vanishes. It’s rarely a sign of weakness or laziness. More often, it’s a logical response to difficult circumstances. Motivation is not a limitless resource; it’s a complex interplay of your mindset, environment, and physical state.

When life gets hard, several factors conspire to drain your motivational fuel tank.

  • Decision Fatigue: Facing constant challenges requires making numerous high-stakes decisions. This depletes your mental energy, making it harder to find the willpower for even simple tasks.
  • Emotional Exhaustion: Dealing with stress, grief, or uncertainty is emotionally taxing. Your brain prioritizes managing these intense feelings, leaving little room for goal-oriented drive.
  • Loss of Perceived Control: Hard times often involve events outside our control. This can lead to a state of learned helplessness, where you start to believe your efforts don’t matter, so you stop trying.

Recognizing these triggers is the first step. It shifts the narrative from “What’s wrong with me?” to “What external factors are affecting my internal state?” This simple change in perspective is incredibly empowering. It turns you from a victim of circumstance into an active problem-solver.

My Experience with the “Two-Minute Rule”

When I was at my lowest point, the thought of writing a 1,500-word article felt like climbing Everest. My goals, which once seemed exciting, were now overwhelmingly intimidating. The solution came from a surprisingly simple concept: the “Two-Minute Rule,” popularized by author James Clear.

The rule is straightforward: when you start a new habit, it should take less than two minutes to do.

  • “Read before bed each night” becomes “Read one page.”
  • “Run three miles” becomes “Put on my running shoes.”
  • “Write an article” becomes “Open my laptop and write one sentence.”

I decided to apply this to my work. My goal for the day wasn’t to “write a blog post.” It was simply to “open the document and write for two minutes.” That was it. It was a goal so small, so laughably easy, that I couldn’t say no.

What happened next was transformative. Most days, once the two minutes were up, I found I had built just enough momentum to keep going for another five, then ten, then thirty minutes. The hardest part-getting started-was conquered. The intimidating mountain of a task was reduced to a single, manageable step. This strategy single-handedly broke my cycle of procrastination and helped me regain my footing. It wasn’t about willpower; it was about designing a system that made showing up easy.

Reconnecting with Your “Why”

Surface-level goals like “make more money” or “get a promotion” are often the first casualties of a crisis. They lack the emotional depth to sustain you through real hardship. When the going gets tough, you need a deeper, more resilient source of motivation. You need to connect with your “why.”

Your “why” is the fundamental purpose or belief driving your actions. It’s the reason behind the goal. To find it, you need to ask yourself a series of “why” questions. Let’s take the goal of building a side business.

  • Goal: I want to build a successful freelance business.
  • Why? To earn extra income.
  • Why? To have more financial security and pay off debt.
  • Why? To reduce the stress and anxiety my family feels about money.
  • Why? Because I want to provide a stable, worry-free life for the people I love.

Suddenly, the goal is no longer about spreadsheets and client emails. It’s about family, security, and love. That is a “why” powerful enough to pull you through the toughest days.

Take 15 minutes right now and perform this exercise for your most important goal. Write it down and put it somewhere you can see it every day-on a sticky note on your monitor, as your phone’s lock screen, or on your bathroom mirror. When your motivation wanes, this reminder of your core purpose will serve as your anchor.

Building a Resilience Toolkit: Practical Strategies That Work

Motivation isn’t about waiting for inspiration to strike. It’s about building systems and habits that support you when inspiration is nowhere to be found. Here are some of the most effective strategies I’ve used and taught over the years.

Strategy 1: The Power of the “Done” List

To-do lists can be demoralizing when you’re struggling. They represent a mountain of work you haven’t started. Instead, I advocate for the “done” list. At the end of each day, write down everything you accomplished, no matter how small.

Here’s an example from one of my toughest weeks:

DateTask Accomplished
Monday, Oct 23Responded to 3 important emails
Monday, Oct 23Opened writing document (2-min rule)
Monday, Oct 23Went for a 10-minute walk
Tuesday, Oct 24Wrote 150 words for the project
Tuesday, Oct 24Cooked a healthy meal
Tuesday, Oct 24Called my mom to check in

This practice shifts your focus from what you haven’t done to what you have. It provides tangible proof that you are still making progress, even when it doesn’t feel like it. This visual evidence of small wins can create a powerful upward spiral of motivation.

Strategy 2: Curate Your Inputs

Your mindset is heavily influenced by what you consume. When life is hard, it’s easy to fall into a cycle of consuming negative news, scrolling through social media feeds that fuel comparison, or listening to cynical people. You must actively curate your environment-both physical and digital.

Here’s a practical action plan:

  • Unfollow with purpose: Go through your social media accounts and unfollow anyone who makes you feel drained, inadequate, or anxious.
  • Create an “inspiration” playlist: Compile a list of podcasts, songs, or audiobooks that energize and inspire you. Play it during your commute or while doing chores.
  • Set news boundaries: Limit your news consumption to a specific time each day (e.g., 15 minutes in the morning). Use apps or website blockers if needed.
  • Seek out positive voices: Actively listen to or read content from people who have overcome challenges similar to your own. Their stories provide both practical advice and a much-needed dose of hope.

You cannot maintain a positive mindset in a negative environment. Take control of your inputs, and you will gain more control over your outlook.

Strategy 3: Schedule Rest Like It’s Your Job

Hustle culture has sold us the lie that burnout is a badge of honor. When you’re facing a crisis, the instinct is often to work harder, to push through. This is the fastest path to complete motivational collapse. Rest is not a reward; it is a requirement.

“The time to relax is when you don’t have time for it.” – Sydney J. Harris

You must be as intentional about scheduling recovery as you are about scheduling work.

Here’s what this looks like in practice:

  1. Block “Do Nothing” time: Schedule 15-30 minute blocks in your calendar where your only task is to do something unproductive. This could be staring out the window, listening to music, or simply sitting in silence.
  2. Identify true energy-givers: Make a list of activities that genuinely recharge you, not just distract you. Scrolling social media is often a distraction, while reading a book or taking a walk can be a true energy-giver.
  3. Protect your sleep: Lack of sleep directly impacts the parts of your brain responsible for executive function, emotional regulation, and motivation. Prioritize a consistent sleep schedule as a non-negotiable part of your performance plan.

Recovery isn’t a passive activity. It’s an active strategy for sustaining long-term motivation and preventing burnout.

Why Listen to Me? A Commitment to Real-World Results

For over eight years, I have worked as a productivity consultant and writer, helping everyone from startup founders to overwhelmed parents navigate periods of high stress and low motivation. My work isn’t based on theory alone; it’s forged in the crucible of real-world application with over 50 individual coaching clients and hundreds of workshop attendees. My methods have been featured on platforms like Medium and Thrive Global, and my “Small Wins” productivity planner has been downloaded by over 1,000 people. I combine insights from behavioral psychology with the hard-won lessons from my own struggles to provide strategies that are both empathetic and effective.

Final Thoughts: The Ebb and Flow of Motivation

Motivation is not a constant state. It’s a dynamic force that ebbs and flows with the seasons of your life. The goal is not to feel motivated 100% of the time-that’s an impossible standard. The goal is to build the systems, mindset, and resilience to keep moving forward even when you don’t feel like it.

Embrace the small steps. Celebrate the tiny victories. Connect with your deepest purpose. Curate your environment, and grant yourself the grace to rest. By doing so, you are not just surviving a difficult period; you are building a stronger, more resilient version of yourself, capable of weathering any storm that comes your way.

Frequently Asked Questions

Q1: How can I tell the difference between a temporary lack of motivation and serious burnout?A1: A temporary lack of motivation is often tied to a specific task or a short period of stress; you might feel uninspired but can still function. Burnout is a more pervasive state of emotional, physical, and mental exhaustion. Key signs of burnout include chronic fatigue, cynicism or detachment from your work, and a feeling of ineffectiveness or lack of accomplishment. If rest and motivational strategies don’t help, and these feelings persist for weeks, it’s a good idea to speak with a healthcare professional.

Q2: What should I do on days when absolutely nothing seems to work?A2: On those days, the best strategy is strategic acceptance. Instead of fighting for motivation that isn’t there, give yourself permission to have a “zero day.” Focus on the bare minimum required for your health and well-being: eat, hydrate, and rest. Sometimes, the most productive thing you can do is intentionally step back to allow your mind and body to recover. Pushing through on these days often does more harm than good.

Q3: Can my physical health really impact my motivation that much?A3: Absolutely. Your brain and body are intrinsically linked. Dehydration, poor nutrition, lack of sleep, and a sedentary lifestyle can all have a direct negative impact on your mood and cognitive function, which are the building blocks of motivation. Even simple changes, like taking a 10-minute walk, drinking an extra glass of water, or choosing a nutrient-rich meal, can provide a noticeable boost to your mental energy and drive.

Q5: How do I stay motivated when the people around me are negative?A5: This is challenging, as negativity can be contagious. The key is to create emotional boundaries. First, limit your exposure where possible. If you can’t, try to steer conversations toward more constructive or positive topics. Second, do not engage in the negativity; you can listen without absorbing or validating it. Finally, make sure you are spending time with people who do support and energize you to counterbalance the negative influences. Your own positive inner circle is your best defense.

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